Salesforce LEO Success Story

By Mark Kelly

Monday 4th March 2024; xxx pictured at the launch of LEO Dublin City Local Enterprise Week 2024 at Salesforce Tower Dublin. Picture Credit: Damien Eagers NO REPRO FEE

On Monday 4th of March, Salesforce Tower hosted LEO Week an event that stands as a beacon for innovation, collaboration, and technological advancement within our community. 

Mark Kelly, Founder of AI Ireland, participated and spoke at the event which underscored our collective pursuit of harnessing Artificial Intelligence to redefine the landscape of small and medium enterprises (SMEs).

An Electric Start to the Day

The event kicked off at the Salesforce Tower in Dublin City, where the atmosphere was charged with anticipation and enthusiasm for what the day would unfold. 

Kelly Goyette, the Salesforce Regional Sales Director, opened the event with a welcome that was both warm and invigorating, perfectly setting the tone for a day dedicated to forward-thinking and innovation. 

The launch by Minister Neale Richmond TD highlighted the government’s commitment to nurturing a supportive ecosystem for local enterprises, emphasising the importance of Local Enterprise Week across the country.


A Celebration of Local Innovation

Greg Swift, Head of LEO Dublin provided an engaging overview of the impact of Local Enterprise Week, painting a vivid picture of its significance in stimulating economic growth nationwide. Following him, Darragh Madden, VP of Engineering presented fascinating use cases of Salesforce Einstein, offering practical insights into AI’s role in modern business practices.

Katarzyna Oelofse (Sadowska) shared her expertise on Lean for Business, emphasising the importance of continuous improvement and operational excellence. Her presentation resonated deeply, reflecting our own commitment at AI Ireland to leveraging AI for enhancing business efficiency and fostering innovation.

Fearless AI: Transforming SMEs

Mark Kelly Founder of AI Ireland, said it was an honour to take the stage and delve into “Fearless AI: Transforming SME Challenges into Opportunities in 2024.” 

This session was an opportunity to share how AI can elevate productivity, spark innovation and offer SMEs a competitive edge in today’s dynamic environment. Together, we explored AI’s relevance for small businesses, engaged in an interactive segment and discussed strategies for implementing AI to overcome challenges and envision the future.

The audience’s engagement was truly inspiring, leading to dynamic discussions around AI’s transformative potential. It was a clear affirmation of AI’s capability to optimise operational efficiencies and unlock new avenues for growth and creativity.

A Robotic Surprise

A memorable moment was when Bear Robotics introduced its robot, delivering copies of “AI Unleashed” to all attendees, symbolising the tangible benefits and delightful surprises AI can bring to our everyday lives.

The event closed with networking and refreshments, where the conversations that ensued were a testament to the vibrant community of innovators and leaders ready to embrace the digital age’s challenges and opportunities.

A Heartfelt Thank You

AI Ireland extend our deepest gratitude to all organisers, speakers and attendees for making Local Enterprise Week 2024 a landmark event.