AI: The Underrated Power Tool for Every Business
If you’re working in a company—no matter what problem you’re tackling—there are now free AI tools available that can dramatically boost your impact. Whether it’s improving customer experiences, enhancing employee engagement, or simply staying more organised, AI can act like a mini Einstein in your pocket, supporting every part of your business—from HR and finance to creating AI agents in just a few minutes.
Presenting to New Frontiers TUS Phase 2 Entrepreneurs
I recently had the pleasure of delivering a presentation to the New Frontiers TUS Phase 2 Entrepreneurs, where I explored the current state of AI, the most impactful real-world use cases I’ve encountered, and why this “DeepSeek moment” signals that the genie is truly out of the bottle. AI is now freely accessible to those who seek it.
AI Is Underrated—Not Overhyped
There’s a lot of talk about AI being overhyped, but in my experience, it’s actually underhyped. Yes, thousands of these products are still in beta and may have clunky user interfaces. However, that’s the worst they’ll ever be—and many are already astonishingly powerful. Most new AI entrants are eager to build a user base, which often means you can access their tools for free.
Doing More With Less
At its core, AI is about saving time and helping people perform at their best. Yet it’s no longer just about efficiency—these tools are becoming new revenue streams for organisations and challenging traditional ways of operating. You don’t need to be a coder to create meaningful impact; you just need a problem that AI can help solve.
Embracing a Growth Mindset
I believe everyone should have a basic level of AI literacy. If you’re telling yourself, “It’s not for me,” I encourage you to rethink that. As I remind every group I speak to, big or small, it’s not just about the AI itself. As Carol Dweck emphasises, it’s about cultivating a “Growth Mindset” and using this mindset to foster what I call “Co-Intelligence,” where humans and AI collaborate seamlessly.
Why Now?
I’ve worked in technology for 17 years, and there’s never been a better time to dive in. These tools aren’t just the future—they’re the present. By embracing AI today, you can streamline processes, uncover new opportunities, and set your organisation up for long-term success. All it takes is the will to start and a clear understanding of the problem you want to solve.
If you’re ready to explore how AI can transform your business, keep an open mind, experiment with the available tools, and remember: you don’t need to be an expert or a coder. You just need the drive to harness AI’s incredible potential to solve real-world problems.
What do you think?
